top of page

CASE STUDY

business plann.jpg

Business Planning and Enhancing Business Operations

Key Highlights

  • Client: Technical Assistance for Small Businesses in City of Boston

  • Industry: Sports & Recreation

  • Service: Business Planning, Facility Development, Community Engagement, Marketing Strategy

  • Impact: Established a thriving paddle facility, increased awareness of the sport, and built sustainable revenue streams

The Challenge:
The client aimed to introduce paddle, a fast-growing sport, to the Boston community by developing a state-of-the-art facility. However, they faced key challenges:

  • Raising Awareness: Padel was relatively unknown in the region.

  • Securing Space: Finding a commercial location with zoning approvals was complex.

  • Market Competition: Competing with established sports like tennis and pickleball.

Our Approach:

  • Phase 1: Facility Development – Designed a 20,000–30,000 sq ft facility with 6–8 padel courts, a juice bar, a pro shop, and rentable office spaces to enhance customer experience and revenue potential.

  • Phase 2: Community Engagement – Launched affordable youth programs, school partnerships, and family-friendly events to build awareness and local support.

  • Phase 3: Corporate Outreach – Offered team-building events, wellness activities, and corporate leagues to attract business partnerships.

  • Phase 4: Marketing Strategy – Implemented social media campaigns, free trials, and collaborations with schools and corporate offices to drive engagement.

Results:
Increased Awareness: Hosted regional tournaments and youth leagues, putting padel on the map in Boston.
Community Impact: Provided affordable sports opportunities for local youth and families, fostering stronger community ties.
Sustainable Revenue Streams: Diversified income through court rentals, memberships, office space leasing, and a pro shop.


Interested in Partnering?
Contact us today to see how we can help your business grow.

business plann.jpg

Business Planning and Enhancing Business Operations

Key Highlights

  • Client: Technical Assistance for Small Businesses in City of Boston

  • Industry: Sports & Recreation

  • Service: Business Planning, Facility Development, Community Engagement, Marketing Strategy

  • Impact: Established a thriving paddle facility, increased awareness of the sport, and built sustainable revenue streams

The Challenge:
The client aimed to introduce paddle, a fast-growing sport, to the Boston community by developing a state-of-the-art facility. However, they faced key challenges:

  • Raising Awareness: Padel was relatively unknown in the region.

  • Securing Space: Finding a commercial location with zoning approvals was complex.

  • Market Competition: Competing with established sports like tennis and pickleball.

Our Approach:

  • Phase 1: Facility Development – Designed a 20,000–30,000 sq ft facility with 6–8 padel courts, a juice bar, a pro shop, and rentable office spaces to enhance customer experience and revenue potential.

  • Phase 2: Community Engagement – Launched affordable youth programs, school partnerships, and family-friendly events to build awareness and local support.

  • Phase 3: Corporate Outreach – Offered team-building events, wellness activities, and corporate leagues to attract business partnerships.

  • Phase 4: Marketing Strategy – Implemented social media campaigns, free trials, and collaborations with schools and corporate offices to drive engagement.

Results:
Increased Awareness: Hosted regional tournaments and youth leagues, putting padel on the map in Boston.
Community Impact: Provided affordable sports opportunities for local youth and families, fostering stronger community ties.
Sustainable Revenue Streams: Diversified income through court rentals, memberships, office space leasing, and a pro shop.


Interested in Partnering?
Contact us today to see how we can help your business grow.

bottom of page