Web Design and Development

Key Highlights

• Client: Technical Assistance for Small Businesses in City of Boston
• Industry: Food & Beverage
• Services: Website Development, POS Integration, Branding & Print Solutions
• Impact: Increased online engagement, streamlined ordering, and boosted catering sales

The Challenge

The client, a popular local establishment, needed to modernize its online presence, improve customer ordering experiences, and enhance catering promotions. Their existing website lacked user-friendly navigation, and they needed a more efficient ordering system and stronger brand visibility to scale operations.

Our approach

Phase 1: Website Development & Content Strategy

• Built a mobile-friendly, SEO-optimized WordPress site for easy navigation and seamless ordering

Phase 2: POS Integration

• Integrated Clover POS for real-time menu updates, secure payments, and streamlined order tracking

Phase 3: Catering Menu & Print Solutions

• Designed a visually appealing catering menu and created print-ready promotional materials

Phase 4: Print on Demand (PoD) Implementation

• Implemented an efficient POD system for branded merchandise, reducing waste and inventory costs

Results

• 30% increase in website traffic & customer engagement
• Faster, seamless online ordering through Clover POS
• Stronger brand identity with professional marketing materials
• Cost-efficient print solutions, reducing excess inventory